That is all we have. The big beer companies make what sells without thought or taste all over the country. The rest of the country who actually care for quality keep searching and that has been showing in what beer drinkers drink also. They know beer can be a lot more than what big breweries force onto the population. And this trend is here to stay because the Gen Y has 100 million people versus 45 million of Gen X.
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from B Realbeer.com by Jay Brooks
The Brewers Association, the trade association representing the majority of U.S. brewing companies, reports America’s small and independent craft brewers are still growing (see Craft Brewing Statistics) despite many challenges and are continuing to provide jobs to the U.S. economy. Dollar growth from craft brewers during the first half of 2009 increased 9%, down from 11% growth during the same period in 2008. Volume of craft brewed beer sold grew 5% for the first six months in 2009, compared to 6.5% growth in the first half of 2008. Barrels sold by craft brewers for the first half of the year is an estimated 4.2 million, compared to 4 million barrels sold in the first half of 2008.
“At a time when many of the giant beer brands are declining, small and independent craft brewers are organically growing their share and slowly gaining shelf and restaurant menu space one glass of craft beer at a time,” said Paul Gatza, Director of the Brewers Association.
The U.S. now boasts 1,525 breweries, the highest number in 100 years when consolidation and the run up to Prohibition reduced the number of breweries to 1,498 in 1910. “The U.S. has more breweries than any other nation and produces a greater diversity of beer styles than anywhere else, thanks to craft brewer innovation,” Gatza added.
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